A filmmaker, an educator, and an inheritor of one of Indian cinema's founding legacies — building the school she wishes had existed when she was twenty-two.
"Students graduate knowing one craft, but the industry needs people who understand all of them. The gap has never been wider. QURA is what I would have wanted at twenty-two."
Lata Murugan grew up inside the machinery of Indian cinema. As the granddaughter of A. V. Meiyappan, founder of AVM Studios — one of the oldest surviving film studios in India — she learned early that filmmaking is not a single art, but the disciplined collaboration of many.
She went on to become Head of Direction at the L.V. Prasad Film & TV Academy, one of the country's most respected film schools, where she taught and mentored a generation of directors. There she saw the same pattern repeat: brilliant students leaving with a single specialisation, unprepared for the all-round command a real set demands.
QURA is her answer. A school where a student learns to write, direct, shoot and cut — and graduates not with a certificate, but with six finished films and the confidence of someone who has actually done the work, on a real film city, beside the people who built the industry.